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Think Bold All Access Entertainment Company
Student Hub | Powered by DECODED & Think Bold Technologies
The Think Bold All Access Entertainment Company is a student-run entertainment enterprise designed to simulate real-world entertainment industry careers. Powered by DECODED & Think Bold Technologies, this interactive experience provides students with hands-on opportunities in music, sports, live event production, talent management, digital content creation, brand partnerships, and merchandising.
This high-energy, career-driven activation at the Think Bold Festival & Conference will provide students with direct engagement in six key activations, preparing them for entertainment industry roles through experiential learning, mentorship, and real-world challenges.
Student Hub Schedule
Powered by DECODED & Think Bold Technologies
Think Bold Festival & Conference 2025
10:00 AM - 3:00 PM
Hub Schedule & Programming
10:00 AM - 10:15 AM | Welcome & Orientation
Speakers: Belline Bonaparte, MBA | Krystal Webb | Keleb Jones
Overview:
• Introduction to the Think Bold All Access Entertainment Company framework
• Breakdown of the day’s activations and student roles within the entertainment company
structure
• Objectives and expectations for hands-on learning and engagement
10:15 AM - 10:45 AM | Fireside Chat: Standing Bold in Workforce Innovation
Speakers: TBA industry executives
Topics Covered:
• Career pathways in music, sports, entertainment, and entrepreneurship
• Success stories from top industry professionals
• Interactive Q&A where students can ask career-related questions
10:45 AM - 12:30 PM | Interactive Workstations (Rotating Sessions)
Format:
• Students will be divided into six groups, rotating through four activation stations every 25
minutes
• Each station provides hands-on learning in a different entertainment industry discipline
1. Recording Arts & Music Production
• Fundamentals of audio recording, mixing, and production
• Hands-on experience with professional studio equipment and software
• Students will create a mini-track or sound design project
2. Artist & Talent Development
• Learn talent scouting, securing bookings, and career planning
• Hands-on experience: Artist branding, EPK (Electronic Press Kit) creation, pitching talent to
booking agents
• Understand contracts, negotiations, and building a career roadmap
3. Sneaker Design & Customization
• Introduction to sneaker culture and design principles
• Hands-on customization of sneakers with paint, materials, and branding techniques
• Discussion on turning sneaker design into a business
4. Coding & Cybersecurity in Entertainment
• Learn basic coding skills used in music, gaming, and entertainment tech
• Understand cybersecurity threats in the entertainment industry and how to protect digital
assets
• Hands-on activity: Develop a simple app, game, or website prototype
12:30 PM - 1:15 PM | Lunch Break & Networking
• Catered meal for students, facilitators, and industry mentors
• Networking with executives, artists, and entertainment professionals
• Sponsor recognition & student engagement opportunities
1:15 PM - 2:45 PM | Interactive Workstations (Round 2) & Mentorship Roundtables
• Students will rotate again to experience a second set of hands-on activations
• Mentorship roundtables allow students to connect directly with industry professionals
1. Recording Arts & Music Production
• Dive deeper into sound engineering, beat-making, and vocal production
• Hands-on recording session with professional microphones and software
• Learn how to distribute and monetize music
2. Artist & Talent Development
• Hands-on talent showcase and branding exercise
• Pitching an artist to a mock label or talent scout
• Understanding the business side of entertainment contracts and negotiations
3. Sneaker Design & Customization
• Develop a mock sneaker brand concept
• Learn about supply chains, manufacturing, and marketing a sneaker brand
• Hands-on advanced sneaker customization techniques
4. Coding & Cybersecurity in Entertainment
• Hands-on experience with coding a simple interactive music or gaming app
• Explore NFTs, blockchain, and cybersecurity risks in entertainment
• Learn how AI is changing the industry
2:45 PM - 3:00 PM | Closing Session
Final Remarks by Think Bold Leadership
• Reflections on the day’s experiences
• Encouragement to apply insights to real-world career pathways
• Certificate distribution for student participation
Additional Engagement Activities
Student Takeaways:
Certificates of Completion for each activation
Printed or digital copies of the DECODED Guide for Career Development
Think Bold merchandise (T-shirts, notebooks, branded giveaways)
Live DJ Experience:
• Mini-DJ performance by a featured industry professional
Photo & Video Booth:
• Students create short-form social media content recaps of their experience
• Instant photo ops with mentors, artists, and industry executives
Key Activations
Students will participate in six divisions of the Think Bold All Access Entertainment Company, gaining real-world experience in critical industry areas:
1.Live Event Production & Touring Students produce and manage live shows, concerts, and entertainment activations, learning event logistics, technical production, and stage management.
2. Artist & Talent Development Hands-on experience in artist management, talent scouting, booking, and career marketing. Students work with artists, develop promotional plans, and assist in securing opportunities.
3. Creative & Digital Content Studio Students develop and produce podcasts, music videos, and branded content for Think Bold projects and artist campaigns, mirroring roles in digital media and entertainment marketing.
4. Coding & Cybersecurity Students learn basic coding and how to protect their intellectual properties and their personal brands.
5. Merchandising & Business Development Students learn how to create, market, and sell branded merchandise for artists and events, gaining skills in design, e-commerce, and business operations.
6. Sports & Entertainment Partnerships Students develop sponsorship proposals, work on athlete and brand collaborations, and assist in sports marketing initiatives, connecting entertainment and sports business strategies.